Ask yourself these 4 questions in sequence to help your audience feel less alone by creating something that resonates with them.

Set a timer for 60 seconds for each question so you don’t overthink it.

  1. Besides myself, who am I creating for? (Include their traits)
  2. In a regular day, what makes them feel lonely, disconnected, or isolated?
  3. If I ran into them on the street, what things could I say to help them feel more connected to me and each other?
  4. How can I say those same things using my art forms?

Clipped from an interview I did with Georgann Ireland for the Create Connected podcast and newsletter.